Ton Meijdam, Thom Snels and Béla Zsigmond are SMACK, an award-winning trio who use computer generated imagery and 3D animation to develop figurative artworks exploring mass behaviour, digital identity, surveillance or the pervasiveness of branding.

Based in Breda, Holland, the three studied together at the School of Fine Arts and Design (AKV) St. Joost and founded SMACK in 2005. Their video works such as KAPITAAL (2006) and PIMP MY PLANET (2010) have been recognised at the Dutch Design Awards and European Design Awards, among others, while WITCH DOCTOR, for the Dutch rock group De Staat, received fifteen different prizes, including Best Animation in a Video at the UK Music Video Awards 2016 and Best Music Video at Bogotá Short Film Festival.

In 2016, the Stedelijk Museum Breda (formerly the Museum of the Image / MOTI) commissioned SMACK to create a contemporary interpretation of The Garden of Earthly Delights as part of the Hieronymus Bosch 500-year anniversary. With the support of Colección SOLO, this piece was later developed into the digital triptych SPECULUM, which has been shown in Madrid and London. Digital portraits and sculptures of imagined characters complete SMACK’s visual universe, a disquieting place where the Northern Renaissance and cutting-edge technology come together